Arriving Now: Pandora’s Five-Star Listening Experience for Uber Drivers

Originally published on Pandora.com on June 27, 2016

Pandora and Uber Are Simplifying Drivers’ Music Experience; Rider Availability Coming Soon
Pandora (NYSE:P), the go-to music source for fans and artists, today announced it’s changing the way people enjoy music in their cars by partnering with Uber. Starting today, Pandora will be integrated directly within the Uber driver app, giving drivers a simple and seamless way to discover, enjoy and share their favorite stations. Now drivers can create stations, thumb songs, and discover new artists all in one place. Pandora will be an integral part of every Uber driver’s day.
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“Pandora is delivering the perfect music experience for both Uber drivers and riders,” said Nick Marcantonio, senior product manager, Pandora. “Effortless, personalized and elegantly integrated into the app, the Pandora-Uber solution will transform the in-car listening experience.”
“Many drivers already use music to get their day started on the right note, but it can be challenging to find high quality music that both drivers and riders love—without radio ads and interruptions to the music. This integration, which will allow drivers to play music on Pandora from directly within the Uber app, will make it easier for drivers and riders to listen to the music they love,” said Bob Cowherd, senior product manager for music and media, Uber.
With Pandora available directly within the Uber driver app in the US, Australia, and New Zealand, there will be a whole new class of music lovers listening and engaging throughout their day. And coming soon, riders will be able to personalize their experience when they are on an Uber trip. Every rider that is registered with Pandora will have access to their favorite stations right at their fingertips, so they can easily listen through the car speakers.
Together, Pandora and Uber are creating a seamless and collaborative music experience for everyone, so fans and drivers can easily access their favorite music, whether they’re commuting, running errands or on their way to their favorite show.
ABOUT PANDORA
Pandora is the world’s most powerful music discovery platform – a place where artists find their fans and listeners find music they love. We are driven by a single purpose: unleashing the infinite power of music by connecting artists and fans, whether through earbuds, car speakers, live on stage or anywhere fans want to experience it. Our team of highly trained musicologists analyze hundreds of attributes for each recording which powers our proprietary Music Genome Project®, delivering billions of hours of personalized music tailored to the tastes of each music listener, full of discovery, making artist/fan connections at unprecedented scale. Founded by musicians, Pandora empowers artists with valuable data and tools to help grow their careers and connect with their fans.
Source: Pandora
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