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BuzzSumo

Why Data Storytelling Is Essential for the Modern PR Strategy

Marketing, Web Development /

Originally published on Contently.com on July 10, 2019 By Amanda Milligan When looking at the most shared content on BuzzSumo that mentions “Spotify” in the headline in the last year, we see that an article about light-hearted Spotify data that earned 110k+ Facebook engagements. This media hit is sandwiched between two more traditional news pieces, […]

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Why Content Goes Viral: 7 Insights Learned from Analyzing 100 Million Articles

Awareness, Marketing, Media /

Originally published on NeilPatel.com on Nov 3,  2015 By Neil Patel Can you trust the results from an analysis of 100 million articles? Considering that the sample size is so huge, I’m betting you will. After all, what useful conclusions can you really draw from reviewing 10 articles? One hundred million articles, on the other

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