Branding Archives - Page 9 of 34

Case Study: Pandora Grows Awareness By 52% for the Ad Council With Sponsored Listening

Branding, Improvement, Marketing / sluggerhostcb

Originally published on Pandora.com The Ad Council is a private, non-profit organization that has produced thousands of PSA messages since 1942 to address the most pressing social issues of the day. Many of them you’d instantly recognize, as they’ve served as iconic messages throughout the years, including “Only You Can Prevent Wildfires,” “Friends Don’t Let […]

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35 Ways Social Media Marketing Improved In 2015 & How To Make The Most Of It In 2016

Originally published on Brafton.com on Dec 28, 2015 By Ben Silverman Throughout 2015, we’ve seen several major changes and improvements to the way we conduct business on social media. We’ve seen brand new networks rise, while others have fallen. We’ve watched popular networks pivot, and promising networks not take off as expected. This year’s social