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Learn the Basics of Keyword Research to Support Your Lead Generation

Branding, Improvement, Marketing /

Originally published on SocialMediaStream.co.uk on March 1, By Emma Ware The importance of keyword research is often underestimated, but your keywords will form the basis of any successful SEO campaign. Your keywords will give direction to the content you create for your potential customers, and we all know how important content is to your Inbound Marketing […]

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10 marketing acronyms you know but can't define

Awareness, Improvement, Marketing /

Originally published on iMEDIAconnection.com on Feb 28, 2016 By Drew Hubbard It’s no secret that marketing, as an industry, loves its acronyms. For better or worse (often worse), we’ll try to shorten just about any common phrase over a single syllable. Over-acronyming (totally a word) can cause confusion when the same acronyms come to mean

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