Branding

It's not about what you do, it's about how you do it – Social Customer Care

Originally published on Linkedin on December 16, 2015 By Ben Roberts The world has changed, and is continuing to change. What once was the core of a business (the good/service) is now secondary to the experiences that surround them. Gone are the days where a superior product was enough to create a successful business. In this […]

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The Top 10 Benefits Of Social Media Marketing

Originally published on Forbes.com on Aug 11, 2014 By Jayson Demers To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzword with no practical advantages and a steep, complicated learning curve. Because

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